VISIT THE DOSE SHOP
Latest news

Filipe Mota Joins Primitive

And he has a nasty video part to prove it!
NEWS | 
NEWS | 

Check Out Primitive’s Best Trick Jam

Coming at you from the SLS Tour Qualifier
NEWS | 

Check Out Spencer Hamilton’s Vancouver Part

He’s a good Canadian boy through and through
VIDEOS | 

Check Out the B-Sides from Primitive’s What the P-Rod? Video

It’s never a bad idea to celebrate Paul Rodriguez’s skating
VIDEOS | 

Check Out Primitive’s New Skatepark

They pulled out all the stops
VIDEOS | 

Go Behind the Scenes of Primitive’s Fourth Quarter Video

Watch Miles Silva and Robert Neal work on their parts
VIDEOS | 

Check Out Some New Clips of Franky Villani in Action

He’s helping skateboarding evolve with every session
VIDEOS | 

Paul Jackson Takes Us Behind His Marvel Collection

The artist has made many of Primitive’s board pop
STYLE | 
VIDEOS | 

Primitive Drops a Full-Length to End 2020

It’s the latest from the prolific company who has given us a ton in a trying year
NEWS | 

Primitive Drops a Tease for a New Video

Get ready for Fourth Quarter next week
VIDEOS | 

Primitive and New Balance Announce New Collaboration with Video

Two brands, several riders, one cool new collab
STYLE | 

PRIMITIVE GOES INTERNATIONAL IN ITS LATEST VIDEO

Sweden and Germany get repped by two talented skaters
VIDEOS | 

WATCH THE FINAL EPISODE OF PRIMITIVE’S BEHIND THE MISSIONS SERIES

It’s one last look behind the scenes of Encore.
VIDEOS | 

WATCH ERICK WINKOWSKI “TRESPASS” ALL OVER NEW VIDEO

Do not attempt this at home (also stay in your home).
VIDEOS | 

PRIMITIVE IS TAKING US BEHIND THE SCENES OF ENCORE

Watch their skaters take on Chengdu, China.
VIDEOS |