World's Best Art & Culture Events

Tourism is worth billions of dollars. According to estimates, there were 1,326 million international tourist arrivals around the world in 2018, which was 86 million more compared to 2016. Then there was the Covid-19 pandemic. The tourism industry was one of the worst affected sectors. The tourist numbers plummeted. The world is still recovering from this.

However, the industry has one of the most ways to boost tourism – through art and culture events. Culture and tourism go hand in hand as the cultural heritage of different places attracts visitors. Moreover, people want to know more about foreign cultures and get a close glimpse of their unique cultural heritage.

Many events are once more drawing tourists in large numbers. Most of these arts and crafts events have attracted cultural tourists for a long time. But now that the travel restrictions have been removed, many tourists want to rediscover them. Cultural travel is booming as a result, and this is also spurring economic growth.

7 Art and Culture Events around the World to Boost Tourism In 2023

Let us closely examine some of the most famous art and culture events worldwide for 2023. You can learn about their impact and the importance of cultural exchange at Different-level.com.

Oktoberfest 🍻

Held in Munich, Germany, Oktoberfest is the world’s largest beer festival. It is also a traveling carnival that has a fun ambiance. The event is also held in Stuttgart, Berlin, Cologne, Frankfurt, Dortmund, Dresden, Hamburg, and Hanover, but the biggest Oktoberfest celebrations are in Munich. Therefore, you must book the show long before the actual date.

It is held over a little more than two weeks. In 2023, it will be held from September 16^th to October 3^rd. Several million liters of beer are consumed during the event. There are also many traditional foods and other attractions like games and amusement rides.

 

Holi 🇮🇳

Holi is a hugely popular festival in India. It is held over two days in March to celebrate the arrival of spring. In 2023, it was held on March 8^th and 9^th. Holi is also called the “festival of colors” because everyone throws colors at each other. You will see people smearing others in color, spraying with water-filled balloons, and using water guns. No one minds because everything is in a happy spirit. It is a happy occasion involving many festivities, including singing, dancing, and feasting.

The festival is celebrated all over India, but it has different customs and even names in some areas. In Goa, for example, it is called Shigmo. In the east, it is the Dol Jatra. In North India, Holi is more religious. So, visiting India during the Holi festival is an excellent idea if you are interested in local culture.

 

Rio de Janeiro Carnival 🇧🇷

Rio de Janeiro in Brazil is the home of the world’s most famous carnival. It is sometimes called “The Greatest Show on Earth.” There is a parade where you can see many floats, revelers, and adornments from many samba schools in the city. An award is given to the best samba school. The Rio Carnival is also a festival of colors, as you will see the dancers wearing colorful costumes in the parades.

Tourists worldwide come to Rio for this occasion, making it a significant visual culture and tourism event. The 2023 Rio Carnival was held between February 17^th and 25^th.

 

Chinese New Year 🇨🇳

In China, the New Year is a very important holiday. Often referred to as the Spring Festival, it also marks the end of the winter season. It is a culturally important event, too, as many festivals are held over 15 days. Each day has a different celebration. It ends with the Lantern Festival on the 15^th day.

The houses are decorated with lights and paper cuttings. Many homes celebrate with a reunion dinner on New Year’s Eve. The New Year's Day of 2023 was on January 22^nd.

 

Venice Biennale 🇮🇹

The Venice Biennale is a must-attend event if you are interested in cultural tourism. It is a cultural exhibition held once every year in the city. Several events are held here, including an art exhibition, a theatre festival, an architecture exhibition, a festival of contemporary dance, and one for music. There is also a carnival only for the kids. Then there is the Venice International Film Festival, a key highlight of the Venice Biennale. Unfortunately, the architecture exhibition is held only in odd-numbered years.

Venice has several art galleries and museums. So, you can plan a visit to the city if you are looking for different cultural tourism experiences.

 

Edinburgh Festival 🏴󠁧󠁢󠁳󠁣󠁴󠁿

Edinburgh City in Scotland hosts one of the biggest cultural events in Europe. The Edinburgh Festival celebrates some of the finest dance, theater, music, and opera performances that will thrill you. Many famous groups and individual performers can be seen here. In 2023, it will be held between the 4^th and 27^th July. From the city, you can visit the Scottish Highlands, which has one of the most scenic landscapes in Europe.

 

Coachella 🎡

If you plan to visit the United States, you should go to California and attend the Coachella. It is an annual arts and music festival in the small Indio city. It gets its name from the Coachella Valley, where the city is located.

The festival showcases popular music and emerging hip-hop, indie, rock, and electronic dance music artists. Between 2013 and 2015, every year, the festival achieved new records for attendance. Two hundred fifty thousand people attended the festival in 2017, and the gross revenue was $114.6 million, making it one of the most profitable cultural events in the US.

You will find many world heritage sites in India, Brazil, the United States, China, and Germany. Besides attending these diverse music, art, and cultural events, you can see many of them. The World Tourism Organization is working to promote cultural tourism and cultural diversity.